NY Trademark
To a business owner, a trademark in NY is an important tool. A NYC trademark can help bridge the distance between a readily identifiable word, image, or symbol and the product, or goods, it represents. NY trademarks are important business possessions and need to be protected.
A well-known trademark creates a tangible, commercial advantage by evoking familiarity, satisfaction, and desire in a potential purchaser – all in a glance.
A New York City trademark is registered through the United States Patent and Trademark Office (USPTO) to avoid copyright infringement and ensure defense against the misuse of intellectual property. Benefits under trademark law include the following:
- Providing public notice of the trademarks in NY
- Grants nationwide ownership of the trademark
- Provides trademark protection in NY and throughout the US
- Creates a foundation for applying for foreign trademark protection and prohibits importation of infringing products
- Protects financial investments in commercial branding through marketing, publicity and printing efforts
- Prevents potential confusion and lost sales within, and outside, of New York if a close competitor uses the same or very similar trademark
- Helps prevents others from collecting lost revenue, attorney, and other fees through a NY trademark litigation if your unregistered mark inadvertently impinges on a registered trademark held by another party.
NY Trademark Law
Because use is governed by both trademark laws in NY and the USPTO, jurisdiction of potential disputes may either be in state or federal court.
Individuals or businesses interested in trademarks should consider retaining legal counsel familiar with NY trademark laws. Our NY trademark lawyer Sam P. Israel, PC has significant, successful experience with NY trademark defense. Whether you consult our firm or another firm experienced with trademark law in NY, remember this point:
- Get focused: Choose New York City trademark lawyers with successful experience with trademarks rather than a helpful general practitioner who may also happen to be a friend of yours.



